活动背景 The Theme
醴陵，一直被誉为“中国陶瓷之乡”，享有千年瓷都的美誉。陶瓷作为支柱产业，为醴陵经济的高质量发展提供了增长新引擎。为了全方位推广醴陵，让更多的人认识醴陵、了解醴陵、爱上醴陵，醴陵市政府以“千年瓷都 天下醴陵”为主题，面向全球征集醴陵城市品牌宣传海报，让醴陵这座实力雄厚的产业之城、海纳百川的开放之城、激情澎湃的创新之城、独具魅力的文化之城、引人留人的宜居之城，成为人们向往的“理想之城”。
Liling, a millennium-old city, has long been known as “a land of Chinese ceramics”. As the mainstay industry, ceramics has been a powerful engine of the local economy’s high-quality development. To further promote Liling, for more people to learn about and love it, the municipal government confirms the theme “Millennium-Old Capital of Ceramics, Liling City of the World”, and calls to the globe for the best posters of Liling City as a brand. The posters should aim for Liling to be a popular city of heart’s desire, to be more influential in the ceramic industry, open to new trends, innovative in design, unique in culture and pleasant in environment.
组织机构 The Organization
指导单位
湖南省设计艺术家协会
主办单位
醴陵市人民政府
承办单位
醴陵市文化旅游广电体育局
协办单位
湖南师范大学美术学院、中南大学建筑与艺术学院、湖南第一师范学院美术与设计学院、醴陵市设计艺术家协会
The Guide
Hunan Association of Design Artists
The Organizer
Municipal Government of Liling
The Host
Culture, Tourism, Broadcasting, Television and Sports Bureau of Liling City
Co-Organizers
Fine Arts Academy of Hunan Normal University; School of Architecture and Art of Central South University; College of Art and Design, Hunan First Normal University ;Liling Association of Design
活动时间 Time Limits
作品征集
2023年3月20日-6月28日
网络投票及专家评审
2023年7月15日-8月6日
结果公示
2023年8月7日-8月11日
Call for Entries
March 20‒June 28, 2023
Online Polling and Expert Assessment
July 15‒August 6, 2023
Result Announcement
August 7‒11, 2023
征集对象 Submitters
独立设计师、设计机构、高等院校设计专业师生以及有相关设计实践的人士均可投稿。
All independent designers, design institutions, staff and students of the design discipline of colleges and universities, and those involved in any designing project.
征集内容 Works Called for
作品的内容和元素应遵守中华人民共和国相关法律法规和政策规定，按照要求进行开放式设计。作品主题为“千年瓷都 天下醴陵”，主题文字推荐使用著名书法家李铎撰写的书法体。作品要求色彩协调，健康向上，有独特的创意，有较强的视觉冲击力和直观的美感，有较强的思想性、艺术性、感染力和时代感，能够突出醴陵历史人文、产业特色以及自然风光等特色，赋予城市形象新风采。
Works submitted must abide in both theme and element by relevant laws, regulations and policies of China, and be smartly designed according to the requirements. The theme is “Millennium-Old Capital of Ceramics, Liling City of the World”. For the Chinese script of the two phrases, we recommend the calligraphy of the famous handwriting artist LI Duo (1930‒2020). Works submitted must be harmonious in color, positive in attitude, innovative in design, strong in visual effect, beautiful at first sight, outstanding in art and representative of the age. They must highlight Liling’s historical heritage, industrial advantage and superb landscape, and add to its glory.
征集要求 Submission Requirements
1、作品均提交电子稿，文件规格为：JPG，CMYK色彩模式，图片精度不低于300dpi，尺寸为A3幅面，可提交不超过3件或3组作品。
2、作品请于2023年06月28日24点前发送至指定邮箱：llwlgt@163.com,稿件请以压缩包形式发送，邮件名统一为：“醴陵城市品牌宣传平面海报征集+姓名+作品名+城市+联系方式”。
3、参赛作品必须为原创，严禁抄袭，一旦发现为抄袭或者已经发表的作品将取消参赛资格。
4、联系方式：刘女士18573382338
(1) All works must be electronic ones: JPG, CMYK colored mode, more than 300 dpi in precision, A3 in size. Each author may submit no more than three works or sets.
(2) All works must be zipped and submitted to llwlgt@163.com before 12 pm, June 28, 2023. The email title should be in the uniform format: “Best Posters of Liling City + Full Name + Work Title + City of Residence + Contact”.
(3) All works must be original. No plagiarism is acceptable.
(4) Contact: Mrs. Liu, 18573382338
获取表格 Submission Form
需提交征集活动申请表：
内容含作品名称、设计说明（不超过200字）、个人简介（不超过300字）及电子档个人照片1张（300x300px）。
The submission form must be filled in. In it are included the work title, description of the work(s) (no more than 200 words), brief bio (no more than 300 words) and an electronic portrait (300×300 px).
扫码获取活动申请表
Scan the code for the Application Form.
扫码加入赛事活动群
Scan the code to join in the competition group.
QQ群：624676412
奖项设置 Prizes
一等奖（1个）：奖金48888元
二等奖（2个）：奖金18888元
三等奖（3个）：奖金8888元
优秀奖（10个）：奖金888元
（注：以上奖金均为税前。）
First Prize (one winner): ¥ 48,888 RMB
Second Prize (two winners): ¥ 18,888 RMB
Third Prize (three winners): ¥ 8,888 RMB
Merit Prize (ten winners): ¥ 888 RMB
(PS: All prizes are pre-taxation ones.)
声明事项 Other Statements
1、本公告所提及的所有具体时间均为北京时间。
2、本次征集活动不收取任何费用。
3、所征作品如涉及著作权、版权纠纷等法律问题，由作者本人负责。所有应征作品不得侵犯他人知识产权，一经发现，将取消资格，如已发放奖金即原额追回。由此引发的纠纷，其法律和民事责任均由应征者承担。
4、应征作品一经投稿并经评选入围，则视为应征者同意主办方拥有对参征作品的知识产权(包括著作权、商标权)，主办方有权对作品进行修改、发表，有权要求应征者被采用的作品按照主办方的要求修改完善，主办方有权在全球范围内各类宣传展览活动中推广、宣传、公开展览和出版发行等。
5、凡投稿者，均视为同意并遵守以上各条规定。
6、应征人可通过红网、晨视频、潇湘晨报官方微博、株洲发布、醴陵发布、古田路9号、最设计、设计赛、湖南平面设计师联盟、湖南省设计艺术家协会、湖南师范大学美术学院等渠道获取本次征集活动的相关信息和动态。
7、本活动最终解释权归主办方所有。
(1) All times included in this announcement are Beijing times.
(2) Work submission is completely free of charge.
(3) The author is responsible in civil and legal terms if the work is involved in authorship, copyright or any other legal problem. In such a case, the work will be rejected, and the possible prize will be taken back.
(4) Once the work is submitted and shortlisted, we take it for granted that the author agrees for the host to own the intellectual property right of the work (including the copyright and the trademark right). The host is entitled to modify and publish the work, to tell the author to refine the work according to the host’s requirements, and to publicize, exhibit and publish the work globally.
(5) We take it for granted that the author agrees to all the above rules.
(6) The author may learn about the procedures through the following media: RedNet, Morning Video, Xiaoxiang Morning Post, Zhuzhou News, Liling News, Gutian Rd. 9, Ad518, Design Competition, Hunan Designer League, Hunan Designing Artists Association, and Fine Arts Academy of Hunan Normal University.
(7) The host of the activity reserves the final interpreting right.
来源：文旅醴陵
